Hey! It's me, Senica.

"You can’t be a great mother and have a successful career. You have to choose one!"

Those words echoed in my mind when I had to decide on a career path… when I welcomed another child into this world… when I searched for that ever elusive state of work-life balance. The more I had to choose the more I didn’t want to choose.


Why can’t I have it all?


I was told at an early age that I needed to follow the beaten path, stop blazing my own trail, and do it like its always been done. I was given the beaten path life checklist...

  • Go to college
  • Get a good job
  • Get married
  • Have kids
  • Buy a house
  • Climb the corporate ladder
  • Work 40+ years
  • Retire
  • Now you can live!

I started down the checklist making major strides until… divorce happened… 2 kids out of wedlock happened… the entrepreneurial leap happened.


Can you imagine the shock on my families face? All the buts and hows and whys. I smiled because I was now on my way to having it all and living my best life. Now don’t get me wrong cuz you already know this entrepreneurial journey is more like a marathon of self-discovery. I’ve been running this marathon since 2012 and am proud to be still going.

My name is Senica Evans.

I’m the Tax Accountant and Profit and Systems Strategist for established women entrepreneurs who are ready to reclaim their time, money, and life back from their business. 


I'm also a Mom to 4 wonderful yet gross boys, a wannabe gardener, and completely clueless to the most popular TV shows. Power... never seen an episode. This Is Us... nope not that one either. How do I know about them then? Social media keeps me up to date.


While I was checking off the boxes on the beaten life path checklist, I got to see the inner workings of businesses of all shapes and sizes as an accountant, former tax auditor, and former Criminal investigator for tax crimes. Talk about perks *wink*


Not only did I learn tax and accounting mastery (a college degree gave me the basics but experience was my true teacher) but I also fell in love with systems, processes, and workflows. I’m definitely a checklist-preneur and if you listen to my 4 boys you might think I have a little OCD. Hey, that’s me.


Now, I’m on a mission to help other women entrepreneurs have it all and live their best lives. You can have it all, you don’t have to do it all.


  • When you understand how to use the data from your business…
  • When you understand how to increase revenue without increasing expenses…
  • When you understand how to build processes for business functions and not people…
  • When you understand how to be a business owner and not a job owner…
  • When you understand why you make money but it never seems to show in your bank account…


Girlfriend, you are on the path to reclaiming your time, money, and life.


You can have it all!


Let me show you how!